Start & Grow Stories
Start & Grow
Creators who rely on reposted clips could see less reach on YouTube Shorts
YouTube is cutting recommendation reach for minimally changed reuploads on Shorts while continuing to allow content with original commentary, analysis or storytelling.
By
The Business of Creators, Decoded Daily.
Join the community of marketers and investors who read our exclusive data and contrarian insights.
Subscribe To Our Newsletter
What are you signing up for :
- A 5-minute morning habit that skips surface-level stats to explain the underlying business mechanics of the industry.
- Original research on CPM rates, brand deal benchmarks, and creator unit economics that industry PR won't tell you.
Join our community of subscribers and gain access to insider tips and tricks that can reshape your perspective. Click here ➡️
Latest Start & Grow
Instagram’s basic Reels guide shows where the platform wants creators to go next
Instagram just posted the most basic thing of 2026. We read all of it and…
By
A month-old Pune Polaroid page with 800 followers is already pulling 20K Reel views
Two Pune creators are selling street Polaroid photographs after office hours and turning customers’ reactions…
By
YouTube explains how its recommendation algorithm actually works
YouTube’s director and Creator Insider addresses creators’ biggest concerns around subscribers, first-hour performance, click-through rates…
By
How to grow on YouTube by turning Shorts views into long-form channel growth
How to grow on YouTube involves the use of features such as Shorts, Related Videos…
By
Have creators quietly become India’s fastest emergency fundraising network?
In under a week, three Indian creators pulled in more than Rs 1 crore for…
By
Why more Indian creators are considering Private Limited companies
The right business structure can save tax, protect personal assets, and prepare your creator business…
By
Start & Grow Stories