Platform

Platform Updates keeps you informed of every big change on the top social and creator platforms. Algorithm changes, new features, interface changes – get the scoop on how updates impact your content strategy, reach, and revenue potential.

Substack is testing three new ways for brands to pay newsletter creators

Substack is testing Upgrade, Unlock and Masthead sponsorship formats with selected publishers, adding brand-funded access and creator content alongside paid subscriptions.

3 Min Read

The Business of Creators, Decoded Daily.

Join the community of marketers and investors who read our exclusive data and contrarian insights.

Subscribe To Our Newsletter

What are you signing up for :

Join our community of subscribers and gain access to insider tips and tricks that can reshape your perspective. Click here ➡️

Latest Platform

Accenture Song acquires Whalar in what founder calls the largest transaction in the creator economy

Accenture Song will acquire creator agency Whalar in a landmark creator economy deal, adding enterprise-scale…

3 Min Read

YouTube discontinues product tags in community posts

The move pushes affiliate and commerce activity back into Shorts and long-form videos, where YouTube…

2 Min Read

Instagram opens profile grid reordering to all users

The update gives creators greater control over profile presentation while helping brands and agencies assess…

3 Min Read

Meta’s Creator Assistant launches with Meta Creator Assistant Chatbot tool

The new AI-powered Meta Creator Assistant Chatbot answers plain-language questions about content performance, aiming to…

3 Min Read

Substack’s new ‘Reply Rules’ gives creators control over comments

The feature allows newsletter authors to set their own boundaries and let the system enforce…

3 Min Read

Meta tests Reels Series feature to drive repeat viewing and creator growth

A new dedicated Series tab lets creators build structured, course-like video hubs, with Meta already…

3 Min Read