For Brands

Snapchat–Qoruz partnership gives brands a new way to find creators

Snapchat India has partnered with Qoruz, allowing brands to discover and assess Snapchat creators alongside talent from other social platforms.

3 Min Read

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Why are brands still obsessed with follower count?

A brand manager asked today will usually say engagement matters more than reach. But when…

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Meta launches creator marketing hub to streamline influencer advertising

The new Meta Creator Marketing Hub allows advertisers to find creators, identify product-tagged content, secure…

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InkRevenue launches AI Influencer Marketing tool to streamline campaign execution

InkRevenue's new AI Influencer Marketing tool handles tasks like payments, analytics, and coordination, helping brands…

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PubMatic Creator Marketplace bets on creators-led companies; India can be next

PubMatic Creator Marketplace, the latest move is less about influencers and more about turning creators…

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Social Panga unveils AI creative studio for faster content creation

Social Panga's AI creative studio designed to streamline content production through AI-generated films, avatars, music,…

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