Start & Grow

YouTube explains how its recommendation algorithm actually works

YouTube’s director and Creator Insider addresses creators’ biggest concerns around subscribers, first-hour performance, click-through rates and mixing formats on one channel.

10 Min Read

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Latest Start & Grow

Reach, Impressions and Views explained: A simple guide for creators

Reach counts people, impressions count displays, and views measure attention.

5 Min Read

Cross-posting explained: Does it really hurt social media growth?

Posting the same video across platforms is common, but doing it without optimisation can reduce…

6 Min Read

What is a media kit, and why every creator needs one

A media kit showcases the audience, engagement, past collaborations, and content performance, helping creators stand…

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What is shadow banning, and does it actually happen?

A look at shadow banning, why platforms deny it, and what it really means for…

5 Min Read

What is YouTube watch time, and why does it matter more than views?

Rather than views, watch time is what YouTube's algorithm cares about most. Here is a…

7 Min Read

Instagram photo comments turn replies into visual conversations

With Instagram photo comments, users can attach photos to replies, transforming comment sections into more…

3 Min Read