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News offers up-to-the-minute updates from the world of creator and influencer marketing. Stay on top of breaking stories, emerging trends, platform announcements and industry shifts that matter to creators, marketers and brands alike.
Content creators are now recognised in the US small-business framework
The US Small Business Administration has issued its first federal small-business classification guidance specifically for content creators, giving qualifying creator-led businesses a clearer way to identify themselves within the agency’s…
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Latest News
Instagram brings the teleprompter tool to its main app, a free fix for creators
This reduces the need for a professional studio setup, letting creators look directly at the…
Inside the payment gap India’s creator economy refuses to own
In India's booming creator economy, a 60 to 90-day wait after delivering a brand campaign…
Instagram Facebook and Whatsapp is no more free as Meta puts a price on its premium features
Meta's new subscription tiers put visibility, AI, and growth tools behind a monthly fee, and…
YouTube turns up transparency by making AI labels more visible & smarter
The world’s largest online video platform is moving AI labels out of the description boxes…
India’s creators built someone else’s brand for years, now they’re building their own
A generation of Indian creators built the trust, drove the sales, and delivered the customers,…
Where India’s creators live, post, and actually earn
While Instagram hosts everyone, YouTube pays the most, and LinkedIn makes careers, the platform where…
