Brand Partnership Stories
Brand Partnership
Brand Collabs showcases the stories of partnerships between creators and companies. Discover how deals are put together, what makes collaborations click, which brands are putting money into creators and how genuine partnerships bring solid wins for everyone involved.
Snapchat–Qoruz partnership gives brands a new way to find creators
Snapchat India has partnered with Qoruz, allowing brands to discover and assess Snapchat creators alongside talent from other social platforms.
The Business of Creators, Decoded Daily.
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What are you signing up for :
- A 5-minute morning habit that skips surface-level stats to explain the underlying business mechanics of the industry.
- Original research on CPM rates, brand deal benchmarks, and creator unit economics that industry PR won't tell you.
The Business of Creators, Decoded Daily.
Join the community of marketers and investors who read our exclusive data and contrarian insights.
Subscribe To Our Newsletter
What are you signing up for :
- A 5-minute morning habit that skips surface-level stats to explain the underlying business mechanics of the industry.
- Original research on CPM rates, brand deal benchmarks, and creator unit economics that industry PR won't tell you.
Join our community of subscribers and gain access to insider tips and tricks that can reshape your perspective. Click here ➡️
Latest Brand Partnership
PubMatic Creator Marketplace bets on creators-led companies; India can be next
PubMatic Creator Marketplace, the latest move is less about influencers and more about turning creators…
LinkedIn Collaborative Posts to boost visibility across professional networks
LinkedIn collaborative posts are being tested with creators and brands, allowing multiple accounts to co-publish…
Social Panga unveils AI creative studio for faster content creation
Social Panga's AI creative studio designed to streamline content production through AI-generated films, avatars, music,…
Pinterest Performance Plus adds two AI ad tools to win new customers
Pinterest's two new AI features handle audience targeting and campaign setup automatically, meaning creators and…
Inside the payment gap India’s creator economy refuses to own
In India's booming creator economy, a 60 to 90-day wait after delivering a brand campaign…
Myntra’s new affiliate feature gives creators a second income stream
Myntra added an affiliate layer to its Ultimate Glam Clan programme on May 15. It…
