Brand Partnership Stories
Brand Partnership
Brand Collabs showcases the stories of partnerships between creators and companies. Discover how deals are put together, what makes collaborations click, which brands are putting money into creators and how genuine partnerships bring solid wins for everyone involved.
Snapchat–Qoruz partnership gives brands a new way to find creators
Snapchat India has partnered with Qoruz, allowing brands to discover and assess Snapchat creators alongside talent from other social platforms.
The Business of Creators, Decoded Daily.
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What are you signing up for :
- A 5-minute morning habit that skips surface-level stats to explain the underlying business mechanics of the industry.
- Original research on CPM rates, brand deal benchmarks, and creator unit economics that industry PR won't tell you.
The Business of Creators, Decoded Daily.
Join the community of marketers and investors who read our exclusive data and contrarian insights.
Subscribe To Our Newsletter
What are you signing up for :
- A 5-minute morning habit that skips surface-level stats to explain the underlying business mechanics of the industry.
- Original research on CPM rates, brand deal benchmarks, and creator unit economics that industry PR won't tell you.
Join our community of subscribers and gain access to insider tips and tricks that can reshape your perspective. Click here ➡️
Latest Brand Partnership
Why Gen Z is choosing creators over celebrities for brand recommendations
Data shows Gen Z is turning away from celebrity endorsements toward creators they already follow,…
GST invoice for creators: the one page that decides when your money credits
The document that decides how fast a brand deal actually pays you is one you…
Why creator-led commerce is changing the way brands sell online
Creator-led commerce represents a shift in how business is conducted, as content creators establish, manage,…
What is the difference between a creator and an influencer?
As the creator economy evolves, understanding the difference between creators and influencers is becoming increasingly…
What is a rate card? A simple guide to pricing as a creator
Most new creators price their first brand deal by guessing. A brand asks, "What do…
What is a media kit, and why every creator needs one
A media kit showcases the audience, engagement, past collaborations, and content performance, helping creators stand…
