Tag: creators
HUL’s creator ecosystem reaches 30,000, but paid opportunities remain unclear
HUL expands its creator ecosystem to 30,000 as social-first marketing, AI and digital media take…
Four in 10 YouTube public views do not count as engaged views, Agentio data shows
Agentio data shows only 60% of YouTube’s new public views qualify as engaged views, widening…
YouTube explains how its recommendation algorithm actually works
YouTube’s director and Creator Insider addresses creators’ biggest concerns around subscribers, first-hour performance, click-through rates…
YouTube Adds New Disclosure and Affiliate Controls for Creators
YouTube is testing local affiliate retailers and adding branded-content labels, audience controls and automatic disclosure…
‘I always felt one day something would work’: Siddhant Haste on building a creator identity around Bollywood
Siddhant Haste shares his journey from Mumbai Foodie to building a personal audience through Bollywood…
Instagram reaches 297 million EU users as growth continues to outpace Facebook
Instagram reached 297 million EU users in H1 2026, ahead of Facebook's 264 million. Here…