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100+ creators from seven Northeast states gathered in Guwahati to meet brands
More than 125 creators from seven Northeast states met brands and marketers at the first North East Creator Circuit in Guwahati.
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The Business of Creators, Decoded Daily.
Join the community of marketers and investors who read our exclusive data and contrarian insights.
Subscribe To Our Newsletter
What are you signing up for :
- A 5-minute morning habit that skips surface-level stats to explain the underlying business mechanics of the industry.
- Original research on CPM rates, brand deal benchmarks, and creator unit economics that industry PR won't tell you.
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