1980s AI photo prompt on ChatGPT: Searches up 5,000% in a week
Search interest for "1980s ai photo prompt chatgpt" in India is up 1,800% against the preceding 24 hours and marked as a breakout term by Google Trends, more than 5,000%…
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Threads’ new analytics show where creator reach is coming from
Threads has redesigned Insights with AI summaries, audience data and follower-versus-non-follower reach, but link-click reporting…
Amazon brings 50,000 brands into new Creator Connections programme for creators
Amazon launches Creator Connections in India with campaigns from 50,000 brands, giving creators new ways…
HUL’s creator ecosystem reaches 30,000, but paid opportunities remain unclear
HUL expands its creator ecosystem to 30,000 as social-first marketing, AI and digital media take…
Four in 10 YouTube public views do not count as engaged views, Agentio data shows
Agentio data shows only 60% of YouTube’s new public views qualify as engaged views, widening…
YouTube explains how its recommendation algorithm actually works
YouTube’s director and Creator Insider addresses creators’ biggest concerns around subscribers, first-hour performance, click-through rates…
YouTube Adds New Disclosure and Affiliate Controls for Creators
YouTube is testing local affiliate retailers and adding branded-content labels, audience controls and automatic disclosure…
‘I always felt one day something would work’: Siddhant Haste on building a creator identity around Bollywood
Siddhant Haste shares his journey from Mumbai Foodie to building a personal audience through Bollywood…
Instagram reaches 297 million EU users as growth continues to outpace Facebook
Instagram reached 297 million EU users in H1 2026, ahead of Facebook's 264 million. Here…
Threads tests virtual gems to reward creators for high-performing posts
Threads is testing a virtual-gem system that may recognise posts with strong engagement, although Meta…
Festive influencer marketing in India starts before Diwali
For creators, the festive opportunity now runs across festivals, regions and categories, with much of…
‘For a year, I didn’t earn a single rupee from Instagram’: the Bihar creator with 1.4M followers
Shahnawaj Khan is 21, lives in Siwan, Bihar, and has built 1.4M Instagram followers on…
‘I got a ₹10,000 ManyChat bill’: Jay Kapoor on why he decided to build its alternative for creators
Jay Kapoor talks about building SlideDM for Indian creators, competing with ManyChat, reducing account restrictions…