Platform

Platform Updates keeps you informed of every big change on the top social and creator platforms. Algorithm changes, new features, interface changes – get the scoop on how updates impact your content strategy, reach, and revenue potential.

Instagram’s VP of Product shares three simple tips for creators starting from zero

Instagram VP of Product Tessa Lyons shares three tips for new creators: talk naturally on camera, try different formats and engage with your community.

3 Min Read

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Latest Platform

Threads wants podcast discovery without becoming a podcast app

Threads adds podcast banners, transcripts, guest cards, reminders and analytics as it pushes further into…

3 Min Read

Meta wants Indian creators to pay up to ₹1,950 a month for AI and other tools

Meta One launches in India with paid AI, creative and professional tools for creators and…

3 Min Read

Meta Muse AI agent: Everything it can do, and everything it’s asking for

Meta Muse AI agent turns WhatsApp into something that pays your bills and books your…

10 Min Read

Threads’ new analytics show where creator reach is coming from

Threads has redesigned Insights with AI summaries, audience data and follower-versus-non-follower reach, but link-click reporting…

3 Min Read

Four in 10 YouTube public views do not count as engaged views, Agentio data shows

Agentio data shows only 60% of YouTube’s new public views qualify as engaged views, widening…

3 Min Read

YouTube explains how its recommendation algorithm actually works

YouTube’s director and Creator Insider addresses creators’ biggest concerns around subscribers, first-hour performance, click-through rates…

10 Min Read